UK Retail Faces Slowdown: Black Friday Fails to Ignite Spending Amid Cost-of-Living Squeeze

UK Retail Faces Slowdown: In November, British retail sales growth sputtered despite Black Friday enticements, with consumers tightening purse strings amidst the persistent cost-of-living squeeze, according to the British Retail Consortium. Spending in member stores increased by a modest 2.7% annually, a significant dip from the 4.2% rise a year ago. This trend, revealed by Tuesday’s data, reflects a decline in the volume of goods purchased, unadjusted for inflation.

Paul Martin, UK head of retail at KPMG, commented on the impact of the cost-of-living crisis on Christmas spending, stating that challenging economic conditions are testing consumer resilience.

The figures suggest a shift towards budget-friendly items, with sales growth driven by the food and drink and personal care categories, while spending on luxury items like jewelry saw a decline. Despite Britain’s economy grappling with weak growth, official data indicated a notable slowdown in consumer price inflation in October, dropping to 4.6% from a 41-year high of over 11% the previous year.

UK Retail Faces Slowdown

Also Read:  Spending Surges Giving Dips: Americans Break Records in Retail, but Charitable Contributions See a Decline

The Bank of England has maintained interest rates at 5.25%, signalling stability after 14 consecutive increases since December 2021. While financial markets lean towards the belief that rates have peaked, BoE officials, wary of inflation risks, assert it’s premature to consider rate cuts. Martin expressed concerns that weak sales could lead to the collapse of some retailers in early 2024, particularly impacting online retailers facing a prolonged sales decline.

Adobe Analytics reported a 5.6% year-on-year surge in online spending during Black Friday and the subsequent days. Barclays’ separate figures revealed a 2.9% year-on-year increase in consumer spending on payment cards in November, boosted by extended Black Friday sales and early Christmas shopping.

Despite a slight optimism among consumers regarding economic pressures, uncertainties linger about whether this will translate into increased sales volumes in the upcoming year, according to Barclays’ Chief UK Economist Jack Meaning. “The key question for the UK is what happens after the holiday period. It will take more than a festive bounce to keep consumers spending in 2024,” Meaning remarked.

Our Reader’s Queries

What are the problems facing retail industry in the UK?

The retail industry has long grappled with high turnover rates, but the issue has intensified in recent years. Sales staff resignations have reached unprecedented levels, with April 2021 seeing a staggering 640,000 retail workers quitting within a month. This trend is a major concern for the industry, which must find ways to retain its workforce and reduce attrition.

Are retail sales down 2023?

Despite concerns that Americans were financially stretched, consumer spending has remained strong in 2023. Thanks to wage growth that has outpaced inflation, a reserve of savings from the pandemic, and a robust job market, consumers have been able to maintain their spending habits. This is a positive sign for the economy and suggests that Americans are feeling confident about their financial futures.

What is the retail industry position in the UK?

Over the past decade, the UK’s retail sales have been on a steady rise, with a few exceptions. In 2022, the total value of retail sales reached an all-time high of approximately 496 billion pounds. In 2021, the gross value added of UK retail trade, excluding motor vehicle sales, exceeded 100 million pounds.

How is retail changing in the UK?

In recent years, the retail industry has undergone a significant transformation. The traditional high street model has evolved, and there is now a greater emphasis on sustainability. Additionally, e-commerce has experienced a surge in popularity, further changing the landscape of the sector.

Leave a Reply

Your email address will not be published. Required fields are marked *