Beyoncé‘s latest album, Cowboy Carter, which not only redefines modern country music but has also sparked a trend in handmade fashion, is at the heart of a new sweepstakes. Fans have a chance to win coveted concert tickets and a unique experience through this fashion-forward contest. Set against the backdrop of her upcoming Cowboy Carter and The Rodeo Chitlin’ Circuit Tour, this is an opportunity not to be missed.
Michaels’ MakerPlace, known as the go-to online spot for handmade crafters, has launched this unprecedented sweepstakes. Fans are invited to craft original outfits reflecting the distinctive Cowboy Carter style. The grand prize includes two tickets to an American concert and a $3,000 Visa gift card.
Participation requires entrants to design a head-to-toe Cowboy Carter-inspired look, using materials available from MakerPlace by Michaels. The entries will be evaluated based on creativity, craftsmanship, style, and storytelling. The sweepstakes taps into the fervor surrounding Beyoncé’s recent foray into the country genre, celebrating her Southern roots and bold artistic expression.
Adding to the excitement, Kenjah Crafts, a renowned MakerPlace network creator, and judge of the contest is known for her Cowboy Carter-themed sashes that have captivated fans and increased the competition’s allure. Beyoncé unveiled Cowboy Carter with a surprise Super Bowl commercial in February 2024, featuring hit singles like “16 Carriages” and “Texas Hold ‘Em,” propelling Black country music into the spotlight. The album earned Beyoncé prestigious Grammy Awards for Best Country Album and Album of the Year.
The Cowboy Carter tour is set to begin on April 28 in Los Angeles, including 32 stadium shows across the U.S. and Europe, with a grand finale in Las Vegas. As the sweepstakes closes this Friday, fans eager to participate are encouraged to visit the official MakerPlace by Michaels website for detailed entry guidelines.
This event is poised to leave a lasting impact, intertwining music, fashion, and cultural celebration, reflecting Beyoncé’s innovative spirit and the community’s enthusiasm.
