Tesla China Car Sales: The China Passenger Car Association (CPCA) reported that Tesla car sales in China dropped 31% in July. The decline occurred just before Tesla started manufacturing the Model 3 in Shanghai.
It’s nice that Tesla vehicle sales in China have dropped for the first time since December when Tesla had too many cars.
China-made Teslas sold 64,285 in July. They sold 28,217 EVs in the same month last year, a 128% increase. Sales decreased because Tesla’s Shanghai plant’s scheduled renovation cut output the year before. Tesla loves to make summer manufacturing line adjustments.
However, BYD, which builds Dynasty and Ocean electric and hybrid cars (EVs and PHEVs), reported 61% greater sales in July than last year. The firm sold several vehicles. 18,169 of 261,105 automobiles were exported.
Tesla prioritized sales above profit this year. This tactic increased their popularity in the world’s largest vehicle market, the US. Chinese brands sold almost half of their domestic automobiles in the first half of the year. The auto industry is changing.
Tesla started the year by lowering its prices in China, competing with over 40 other brands. This was done to beat the competition. The business paid cash prizes to its most popular models in July as a global customer referral incentive. Following this, General Motors and Volkswagen decreased their pricing.
BYD outsold Tesla in China’s first half of the year despite its achievements. The Dolphin EV outperformed Tesla’s most popular Model 3 and cost less. Tesla was the only foreign brand to gain market share. In the second quarter, it sold 156,676 automobiles!
In July, Nio and Xpeng sold more of their new SUV models, ES6 and G6.
In June, China announced that NEVs would receive a tax reduction until 2027. COVID-19 rebound economic issues necessitated this. Chinese automakers still need help. Industry companies are fighting to stay ahead in a fast-changing environment.