Andy Samberg brings a comical twist to Neil Diamond in Hellmann’s 2026 Super Bowl advertisement, with Elle Fanning making a memorable guest appearance. The spot showcases Samberg embodying a fictional character, Meal Diamond, as he tours a deli offering generous helpings of Hellmann’s mayonnaise to customers, including one portrayed by Fanning.
Elle Fanning Reflects on Working with Andy Samberg
Elle Fanning recently shared her experience collaborating with Samberg, highlighting his quick pace and unpredictability:
“It was a nice challenge to work with Andy because he’s so incredible and fast paced, and you have to really up your game with him, because you never really know what he’s going to do or going to say,”
Elle said during a recent interview with Variety.
Hellmann’s Continued Tradition of Star-Studded Super Bowl Ads
This year marks the sixth consecutive year that Hellmann’s has aired a commercial during the Super Bowl. Last year’s advertisement reunited Meg Ryan and Billy Crystal in a heartfelt homage to their iconic When Harry Met Sally scene, also featuring Sydney Sweeney. Over the years, the brand has included other celebrities like Kate McKinnon and Pete Davidson in their campaigns, adding star power to their playful advertising style.
Super Bowl Ads Highlight Celebrities and Humor
The Hellmann’s 2026 spot adds to a lineup of entertaining commercials that blend humor with celebrity cameos, reinforcing the brand’s connection with audiences during the biggest TV event of the year. Featuring Elle Fanning alongside Andy Samberg’s comic energy, the ad stands out for its lively deli setting and clever musical parody.
