Sean Astin, beloved for his role as Samwise Gamgee in The Lord of the Rings trilogy, has rekindled the magic of Middle-earth through a captivating collaboration with the LEGO Group. Marking the momentous debut of the LEGO Icons The Lord of the Rings: The Shire set, Astin stars in an enthralling mini-film that vividly celebrates the intricacy of the 2,017-piece diorama capturing the essence of Hobbiton.
This remarkable mini-film pays homage to the artistry of the acclaimed trilogy. Infused with reminiscent monologues and sequences reminiscent of Osgiliath, it showcases Sean Astin guiding viewers on an intimate journey through the intricately detailed set. Collaborated with Warner Bros. Discovery Global Consumer Products, the Shire set transports fans to the heart of Bilbo Baggins’ iconic eleventy-first birthday, featuring endearing elements from his hobbit-hole to the nine miniature figures: Bilbo, Frodo, Samwise, Gandalf, Mrs. Proudfoot, Farmer Proudfoot, Merry, Pippin, and Rosie.
Adding to the allure, the set includes interactive aspects. Fans can creatively morph a burning letter into The One Ring, make Bilbo disappear using a dial, and recreate the beloved dragon firework scene, complete with interchangeable heads for Merry and Pippin. Extra features include Gandalf’s horse and cart, fireworks, a firework dragon figure, the Party Tree, a party pavilion, and Bilbo’s book, enhancing the overall immersive experience.
Sean Astin expressed, “Not all those who wander are lost… especially when traveling through the astonishing detail of the Shire made out of LEGO bricks! From smallest hobbit-hole to grandest fireworks, building this set brought back so many fond memories of Middle-earth. Now fans can journey there themselves and build their own adventures.”
Following the successful launches of previous Barad-dûr and Rivendell sets, LEGO designer Kenyon Andrew Bradley is set to visit the LEGO Store in Leicester Square, London, offering signatures on Saturday, April 5 from 10 am to 12 pm. This adds yet another layer of excitement to the event.
The LEGO Icons The Lord of the Rings: The Shire set will be available to LEGO Insiders starting April 2, 2025, and to the general public from April 5 through LEGO.com/TheShire and LEGO Stores, priced at €269.99/£229.99/$269.99. Additionally, between April 2 and April 8, shoppers purchasing the set via LEGO Stores or LEGO.com will receive an exclusive LEGO Icons The Lord of the Rings: Sméagol & Déagol minibuild, perfecting this festive launch.
This exciting collaboration provides Sean Astin fans with yet another opportunity to immerse themselves in Tolkien’s world, offering insights into the lasting impact of the stories we all cherish and anticipate what adventures lie in wait with LEGO’s offerings.
