Jamie Lee Curtis made headlines in New York City by sharing a daring lingerie selfie to support her goddaughter Maggie Gyllenhaal’s latest film. At 67 years old, Curtis combined advocacy and a bold visual statement, capturing attention with her Jamie Lee Curtis lingerie selfie that also promoted her own upcoming television project.
Jamie Lee Curtis Shows Support Through a Striking Selfie
The actress, best known for her role in “Freaky Friday,” shared a photo on Instagram where she wore black lingerie sent to her as part of a collaboration linked to “The Bride,” Maggie Gyllenhaal’s new movie. Curtis explained that this intimate look was meant both to honor her goddaughter’s work and to spotlight her own show, “Scarpetta,” which she is producing and starring in alongside Nicole Kidman.
In her March 2 Instagram post, Jamie Lee Curtis wrote,
“My goddaughter @mgyllenhaal has made @thebridemovie an audacious, bold, punk, feminist, opera of a movie and she sent me some lingerie, which is one of the partnerships with @victoriassecret,”
followed by,
“and I wore it today to support my money makers as well as her movie.”
The selfie was taken as the actress rode in a car through New York, demonstrating her creative way to show encouragement. Curtis expressed the challenge of finding a way to publicly back Maggie’s project, stating,
“And couldn’t figure out how to show her my support,”
then adding,
“So this was the best I could do in a limo driving around New York City. Proud as f–k of her. @warnerbros.”
Linking Lingerie to Personal and Professional Endeavors
While the lingerie was directly tied to the promotion of “The Bride,” Curtis also connected the look to her television character Dorothy Farinelli from “Scarpetta.” She noted,
“It is also very Dorothy Farinelli,”
and explained the reason for her New York visit:

“Which is why I’m in New York, which is to promote the TV show #scarpetta that I’m producing and costarring in with @nicolekidman for @amazonprime @nowscreamingpv.”
Known for her fearless approach to bold looks, Jamie Lee Curtis has frequently sparked conversations with her fashion choices. Earlier, her cleavage-baring gray jumpsuit as Tess Coleman in the “Freaky Friday” remake went viral, especially after fans reacted enthusiastically on TikTok.
She acknowledged the viral attention in an August 20 Instagram post, sharing,
“LOVE the fact that the LAST photograph of me as TESS,”
adding,
“taken backstage in costume from my surprise appearance at @elcapitanthtre to support #freakierfriday has gotten more attention than any other since the announcement post with @lindsaylohan that sparked the movie getting made!”
Curtis concluded cheerfully,
“HAPPY TO HELP SPREAD THE JOY THAT OUR MOVIE SERVES!”
Other Celebrities Who Have Flaunted Bold Looks
Jamie Lee Curtis is among many stars who have embraced revealing photos to express themselves, celebrate milestones, or promote causes. Here are several notable examples from 2023 and beyond:
Ben Affleck’s Father’s Day Tribute
Jennifer Lopez showcased her approval with a sultry photo of then-husband Ben Affleck in a “Daddy Appreciation Post” on Father’s Day 2023.
Noah Cyrus’s Outdoor Photoshoot
In November 2023, singer Noah Cyrus posed topless during an outdoor shoot, making a bold statement about confidence and artistry.
Bad Bunny’s Uncensored Selfie
The rapper shared a nude mirror selfie via his Instagram Stories in August 2023, offering fans an unfiltered glimpse into his life.
Halle Berry’s Response to Criticism
After an Instagram user accused Halle Berry of posting nudes for attention, the Oscar-winning actress responded with a sharp retort:
“Aging with dignity is no longer a thing.”
?Halle Berry
Lisa Rinna’s Embrace of Self-Confidence
The Real Housewives of Beverly Hills alum posted a nude selfie in July 2023, accompanied by a quote referencing a beloved character:
“Moira Rose says you should take as many naked pics of yourself while you still can and celebrate it,”
she wrote. ?Lisa Rinna
Rumer Willis Celebrates Postpartum Body
Three months after welcoming her first child, Rumer Willis expressed gratitude for her body with a nude selfie. She shared on Instagram in August 2023:
“This body of mine made a human from scratch,”
followed by,
“and she looks and feels a little different now but I am truly in awe everyday when I look at my daughter and see her smile or look at her perfect face and tiny toes and the way her eyes light up when she wakes up in the morning and recognizes my face.”
She added,
“I know my body is still readjusting, but whatever shape it ends up in I am just grateful for all that it did and continues to do. In the ongoing process of transformation, I am grateful for every twist and turn. My breasts, might be bigger and perhaps ever so drifting downward but what a gift and privilege that they can feed and provide nourishment for my Lou.”
?Rumer Willis
John Stamos’s Milestone Birthday Reveal
The Full House star commemorated his 60th birthday on August 19, 2023, by posting a nude photo taken by his wife, Caitlin McHugh Stamos.
Mark Consuelos’s Poolside Moment
Kelly Ripa admired her husband’s summer moment, as Mark Consuelos sought relief from the heat in a swimming pool, showing off his physique.
Cristiano Ronaldo’s Post-Workout Photo
The soccer star shared a snapshot after a gym session in December 2025, captioned simply, “After sauna,” revealing his sculpted muscles.
Gwyneth Paltrow’s Topless Italian Vacation
In June 2023, Gwyneth Paltrow sunbathed topless alongside husband Brad Falchuk during their getaway in Italy, showcasing natural confidence.
Kate Hudson’s Poolside Appearance
The actress, known for
“How to Lose a Guy in 10 Days,”
posted a photo wearing only bikini bottoms, a wide-brimmed hat, and reading poolside, calling herself “summer ready.”
Camila Cabello’s Nude Swim in Puerto Rico
The singer enjoyed her vacation with a fully nude swim session in her native Puerto Rico, smiling brightly and showing no signs of hesitation.
Cindy Crawford’s Lake Hot Tub Moment
The supermodel relaxed in a hot tub by a lake, stripping down to unwind and rejuvenate.
Pink’s Outdoor Bathing Fun
On a May 2023 trip to the woods, Pink went au naturel, captioning her photo:
“Lake weekends and a new ridiculous bathing suit,”
followed by
“If you haven’t showered outdoors while your husband tried to scare you every five minutes you haven’t lived!!!!! #embarassingmoms #eyerollsfordays #bananaboobies.”
?Pink
Jenny Mollen Reflects on Fashion Mistakes
The actress shared a humorous take on her past wardrobe mishaps, stating:
“My past is packed with fashion blunders and wardrobe malfunctions, most of which were my fault,”
adding,
“This scuba fin wasn’t one of them. But believe me, there were some doozies.”
?Jenny Mollen
Chris Hemsworth and Elsa Pataky’s Beach Getaway
The couple embraced the sun and surf during a vacation in Spain, with Hemsworth showing off his toned beach body.
Sofia Vergara’s Bikini Confidence
The “Modern Family” star flaunted a thong bikini while soaking up the sun and enhancing her tan.
Elizabeth Hurley’s Pool Float Relaxation
The model enjoyed a sunny day lounging on a pool float, embodying carefree summer vibes.
Sami Sheen’s Hawaiian Vacation
Charlie Sheen and Denise Richards’s daughter displayed her confidence with revealing photos while vacationing in Hawaii.
Eric Decker’s Promotional Nude Shot
The retired football player stripped down to endorse his wife Jessie James Decker’s cookbook “Just Eat,” embracing the natural aesthetic.
Ricki Lake’s Message of Self-Love
Sharing a nude photo in June 2023, former talk show host Ricki Lake wrote:
“Hands down, these days are the best of my life.”
She added,
“54 1/2 years old (young!). Grateful for all that had to happen for me to get to here.”
?Ricki Lake
Nolan Gould’s Outdoor Workout
The “Modern Family” actor appeared sweaty but spirited after a hike in Colorado, showing dedication to fitness.
Coco’s Fourth of July Bikini
The model turned up the heat in a tiny thong bikini during Independence Day celebrations.
Rosalía’s Minimalist Beachwear
The singer of “Malamente” relaxed in barely-there bottoms, highlighting her bold and confident style.
Paulina Porizkova’s Birthday Nude
The supermodel marked her 58th birthday by posting a nude photo with this hopeful reflection:
“The hope that the best is yet to come, and nothing but gratitude for all that has brought me here to the now.”
?Paulina Porizkova
Jared Leto’s Rock Climbing Physique
During a rock-climbing trip, the “Morbius” star displayed his abs, blending fitness with style.
The Cultural Impact and Bold Messages Behind These Images
Jamie Lee Curtis’s lingerie selfie not only celebrates Maggie Gyllenhaal’s groundbreaking film but also aligns with broader movements where celebrities use their bodies and images to challenge norms, promote self-acceptance, and support creative projects. Through fearless visual statements, these stars confront aging stereotypes, embrace vulnerability, and foster empowerment, inspiring conversations about confidence and representation. Curtis’s dual purpose—supporting a feminist cinema piece and her own television series—demonstrates how activism and artistry often merge in modern celebrity culture. As these trends continue, the use of personal imagery for advocacy and artistry is likely to grow, encouraging public figures and audiences alike to engage with authenticity and courage.
